[New Times] Rwanda chose Aston Villa as its new football partner, with officials citing the Premier League club’s fan base across Europe and around the world as a platform to promote the country as a destination for tourism, investment and business.
[The Point] Over fifty Gambians from the tourism and hospitality businesses across the regions have completed an intensive training programme on product development for lodges, restaurants, and excursion experiences.
[New Times] Visit Rwanda and English Premier League club Aston Villa on Tuesday, July 14, unveiled a landmark global partnership that will see the Visit Rwanda brand feature on the front of the club’s shirts as part of a major sponsorship agreement.
[Daily News] Tanzania — TANZANIA’S tourism industry generated a record 4.41 billion US dollars (about 11.598tri/-) in 2025 as higher visitor spending outpaced growth in international arrivals, underscoring the country’s success in attracting higher-value tourists.
[Nile Post] The announcement that Rwanda’s tourism brand, Visit Rwanda, will appear on Aston Villa’s shirts in a landmark sponsorship deal should be celebrated as an African success story. Instead, as has often happened with Rwanda’s global ambitions, it has attracted a wave of criticism, much of it driven less by economics and more by…
Details[Capital FM] Cultural Festivals have been highlighted as a key driver of diversification and growth of Kenya’s tourism sector, as the country works towards the target of 5 million tourists by 2027.
[The Point] Luxury tourism aims to attract high-spending tourists to stay at premium resorts and lodges or visit exclusive attractions. It’s a strategy that’s being adopted widely by governments around the world and also in African countries.
[Liberian Investigator] The United States has denied visas to most members of Liberia’s national team delegation, casting doubt on the Lone Star’s planned international friendly against Minnesota United II.
[Capital FM] Nairobi — Tourism and Wildlife Cabinet Secretary Rebecca Miano has warned that political stability will be critical in protecting Kenya’s tourism sector, sustaining investor confidence and supporting long-term economic growth.
[Nyasa Times] Henry Mussa’s path back into public office has not run through the front benches he once occupied as a stalwart of the Democratic Progressive Party.